We have made six pledges to our customers, business partners, the communities, staff, shareholders and bond investors. They are the values that we steer by every day – in everything that we do. They express what customers and everyone else should expect from us.
Pledge to our customers
We will help our customers stay on top of their finances and will provide them with opportunities and security. We want to share their dreams and worries and help them find the right solutions.
Pledge to our business partners
In collaboration with our partners in the Totalkredit alliance, we want to make a difference to our customers by offering attractive products and effective solutions. We will actively develop the partnership to strengthen our combined competitiveness.
Pledge to communities
We will be active in all of Denmark and support growth – in urban and rural districts alike. At all times.
Pledge to our staff
We will prioritise development and opportunities for skilled and engaged people. We want to be known for our trusting culture guided by customer focus, team spirit and empowerment.
Pledge to our shareholders
As one of Denmark's largest financial institutions, we will strive to maintain a strong and stable share, delivering attractive risk-adjusted returns and dividends.